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Cosmoprof North America unveils 21st edition lineup

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Cosmoprof North America is gearing up for its 21st edition from July 23-25, at the Mandalay Bay Convention Center, and is set to showcase approximately one thousand beauty brands and suppliers. 

Cosmoprof North America unveils 21st edition lineup. – Cosmoprof North America

Notably, attendees can look forward to a lineup of beauty and personal care brands from around the world. Among the skincare, makeup, and fragrance names there is America Ulike International Inc., Armaf & Hamide Perfumes, Game On Product Group, Ivy Beauty, Montagne Jeunesse, Muzigae Mansion, and Rodial. 

The event will also boasts a roster of hair care brands like Chi by Farouk Systems, FHI Heat, Karma Beauty, JRL, Uppercut Deluxe Co Inc., and Valera. Meanwhile, the nail category features exhibitors such as Daisy Nail Products, The GelBottle Inc, Honey’s Nail Secret, and more.

On the exhibitor side, exhibitors in the nail polish manufacturing segment include Color Display, Cosmetic Industries, Fiabila, Kirker, and Selpo. Ingredients and raw materials exhibitors such as Croda/Sederma, Naturich Labs Incorporated, and Seppic will also be present, while key players in contract manufacturing, include B.Kolor Makeup and Skincare, Colep, Federal Package, Formulated Solutions, Solésence Beauty & Science, and Swiss America CDMO.

As part of the country pavilions, which spotlights authentic elements and innovation from nations with a rich heritage in beauty, will welcome China, Colombia, the Dominican Republic, Italy, South Africa, and South Korea, as well as Australia and Fiji for the first time. 

Other special areas include Discover Beauty, which focuses on prestige brands new to the U.S. market or with a limited retail footprint; Discover Black-Owned Beauty, showcasing brands founded by Black entrepreneurs; Discover Green, dedicated to clean, eco-friendly, organic, and natural products; and The Beauty Vanities, spotlighting smaller brands with a limited number of SKUs.

The Buyer Program, which facilitates curated matchmaking between exhibitors and key beauty industry buyers, will host a variety of participants, including major retailers like Neiman Marcus and Target, and newcomers like TikTok Shop.

This year introduces coaching sessions designed to enhance exhibitors’ networking strategies. Industry experts Janelle Freeman and Nicole Musco will provide guidance to exhibitors on refining their pitches, enhancing marketing strategies, and succeeding in crucial meetings with buyers.

To further enhance networking opportunities, Cosmoprof North America has launched an improved Online Directory featuring MyMatch, an AI-powered matchmaking tool. 

The 21st edition continues to offer educational content through CosmoTalks, which provides broad industry insights; Cosmopack Education, focused on supply chain innovation; and The Entrepreneur Academy, offering workshops for beauty entrepreneurs. 

Lastly, in collaboration with the global trend agency BeautySreams, Cosmoprof North America will host CosmoTrends, showcasing trending products from exhibitors, and the Cosmoprof & Cosmopack North America Awards, recognizing the most innovative products in the beauty industry.

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